Trapper Keeper.
Refresh those stylesheets, folks. “Operation: My Last Design Was Okay But Ultimately Unsatisfying So Now I’m Starting Over” has wrapped.
If you’re looking around and realize I might be a little crazy, that’s fine. This is really the direction I wanted to go originally, but nixed it in favor of the more subdued and responsible-looking Hot Chocolate design. Not that there’s anything wrong with subdued and responsible-looking.

Design is fun. Sometimes it’s easy to forget that when you’re working inside a lot of constraints, so it’s vital to have a personal design space where you can paint the walls ochre, plant a ficus in the middle of the room and use your bathtub to brew root beer — if you want. The point is, expressing yourself is fun. Sometimes it doesn’t even make complete sense. There’s just a gut instinct, and you follow it. Sink or swim.
I wanted to get back to my illustration roots, and the fish just wasn’t doing it for me. That one spot of hand-drawn goodness seemed sequestered and alien, probably because, overall, I wasn’t seeing what I wanted. While there’s still only one hand-drawn graphic in this design (at present, that would be the robot), there are plenty of other typographic and design elements that bolster the doodle/sketchbook concept going on here. There was a lot that worked in the last design, and you’ll see some of that transitioned and adapted here.
So have a look around. I hope you come back often.
Comments
Chris Renner » 16 May 2006 #
Jared Christensen » 16 May 2006 #
Joshua Blount » 16 May 2006 #
Volkher Hofmann » 16 May 2006 #
Volkher Hofmann » 16 May 2006 #
Jared Christensen » 16 May 2006 #
Volkher Hofmann » 16 May 2006 #
Andy Pearson » 17 May 2006 #
Travis Schmeisser » 17 May 2006 #
Joshua Lane » 17 May 2006 #
Jared Christensen » 18 May 2006 #
Joey » 23 May 2006 #