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This infographic had been in existence way before I touched it, but when I did it got an updated, consistent look with richer and more precise visualizations. It was an important business asset for Geniant, because it explained a certain “stack” of services to clients and internal teams. One of our clients was so impressed with the visualization that they called it “The Cone of Coolness” in a meeting, and the name stuck.
© Jared Christensen
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There's always money in the banana stand.