Benvolio » 4439 days ago #
I actually have a little questionnaire I send to clients before I agree to do the work. It’s kinda there to set their expectations that they’re going to be involved in the whole process (there’s not 10 to – there’s 12).
1. Do you have a specific deadline in mind for this project?
2. Do you have any supporting media that requires delivery by this date (e.g. Print / Press campaign)
3. In one sentence describe the goods or service(s) that you offer through your core business.
4. Use three words to describe these goods or services.
5.Do you currently have an online strategy? If so what is it?
6. What business goals do you hope to achieve through this project?
7. What brand goals do you hope to achieve through this project?
8. User scenarios
As a reference point throughout the project, likes to develop up to three user scenarios. These scenarios personify real-life users and their goals when they come to your website. Think of them as examples of your three market segments. Your user scenarios are made up of two parts.
(here I insert a sample user scenario as a template. This is just the jumping off point for these scenarios – but it’s important the customer is involved at this stage.)
9.Are there any special needs users in your online audience we need to consider?
10. Do you need to update the site on a regular basis? If so, how often and with what kind of content?
11. Do you have any corporate guidelines for style? E.g. Mandatory fonts, colour palette, strap lines, images and logos
12. What other websites do you like?